top of page
High-level ZBB (HiZ)
Our detailed ZBB work aims at optimizing a company´s cost base through detailed cost visibility, without questioning the strategic decisions that underlie the decision to spend. However, if our clients need to question the strategy prior to any bottom-up work being conducted, we perform a three-level analysis:
1
Business portfolio reevaluation
Through growth, strategic positioning, synergy / adjacency and value creation assessment.
2
Activity reevaluation
Mostly applied to marketing functions.
3
ICB
Top-down “ideal cost base” calculations for selected businesses and activities.
bottom of page